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About the project

Auto Store is a world-leading provider of automated warehouse systems, known for its high efficiency, space utilization, and accuracy, with an uptime of 99.7%. The system operates on a storage method where goods are placed in bins and retrieved by robots as needed. To make this technology more understandable and accessible to customers, AutoStore sought an interactive sales tool. The goal was to create a solution that could provide a visual and user-friendly presentation of the system’s functionality.

Our role

NPG Interactive has developed a touch-based, interactive sales tool for AutoStore, providing a flexible and engaging demonstration of the system. Instead of a linear animation, the solution allows sales representatives to tailor the presentation based on the customer’s interests and questions. The tool was developed in Unreal Engine 5, enabling it to match AutoStore’s visual identity and deliver a seamless experience across multiple media platforms.

The Result

The interactive solution combines the latest in technology, analytics tools, and software to create a unique and comprehensive experience. The tool will become a permanent feature of AutoStore’s exhibition stand and will be used on touchscreens at upcoming exhibitions, including LogiMAT in Stuttfart and ProMat in Chicago. Furthermore, the solution can be adapted for use on sales representatives’ own laptops, providing even greater flexibility in the sales process.

Nils Anderssen

Team Lead and Project Manager - NPG Interactive

AutoStore is a project we at NPG are very proud of. Through close collaboration with the client, we have created a solution that brings out the best in both parties and delivers a product that gives AutoStore the flexibility to drive innovative sales processes.

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