Service Wholesaler East

Oslo Food Fair for Servicegrossisten Øst | NPG Event

Project

Delivery

Photo: Glenn Pettersen

About the project

Oslo Food Fair was held for the first time at Skur 13 in Oslo, with Service Wholesaler East as sender.

The event brought together suppliers, producers, professionals and customers for a day filled with food experiences, inspiration and great meetings.

The goal was to establish a new and relevant meeting place for the industry in Oslo. An arena where participants could taste, test and get to know both new products and the people behind them. At the same time, the event would help strengthen Servicegrossisten Øst's position in the Oslo region and create value for both exhibitors and visitors.

Our role

Together with Service Wholesaler East We have helped develop a comprehensive framework for the event, from idea and concept to planning and implementation.

NPG Event has been responsible for project management, coordination of suppliers and exhibitors, logistics, trade fair layout, participant management, visual profile, graphic material, hall map, signs and technical production. The work was carried out in close collaboration with the client, with a focus on creating a good participant flow and an experience that was connected from the first meeting point to the last impression.

A large part of the job was about bringing together many details into one clear experience. From the room and rig to communication, technology and execution on the day.

The Result

The result was a new meeting place for the food industry in Oslo, where relationships, professional enrichment and food experiences were at the center.

Participants were able to sample new products, meet suppliers face to face, and gain inspiration for menus, raw materials, and new solutions. For exhibitors, the fair became an arena for visibility, dialogue, and relationship building with relevant customers and partners.

Oslo Food Fair gave Servicegrossisten Øst a clear presence in Oslo and created a good starting point for further growth, new meetings and stronger relationships in the industry.

Sara Manor

Marketing Manager Servicegrossisten Øst

 

The collaboration with NPG worked very well. The smooth flow of planning, implementation and follow-up of the fair contributed to a significantly lower stress level than we have experienced at previous fairs.

NPG came up with creative solutions before the fair, and were available for sparring throughout the collaboration.

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