Kongsberg Group

How Kongsberg Gruppen builds its global brand at trade fairs

Project

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About the project

Kongsberg Group is a world-leading provider of high-tech systems and solutions to sectors such as offshore, oil and gas, defense, aerospace and renewable energy sources. The technology group has experienced significant growth, especially in Kongsberg Maritime, and an increased demand for their products and services globally.
To strengthen its presence and activate its brand internationally, Kongsberg Gruppen participates in exhibitions all over the world, including Eurosatory, Nor-Shipping, Marintec China, ONS, OTC and DSEI extension.
Through a comprehensive framework agreement, Kongsberg Gruppen has collaborated with NPG for many years to ensure the professional and efficient execution of their exhibition participations worldwide. This agreement includes the design and development of exhibition stands. In addition, it delivers NPG interactive digital services and events.

Our role

NPG’s role as Kongsberg Gruppen’s preferred exhibition provider is to create innovative and functional exhibition solutions that highlight their advanced technology and global presence

Our services include:
NPG Exhibition: We develop comprehensive exhibition concepts that reflect Kongsberg Gruppen’s brand and strategic goals. The design prioritizes functionality, product presentation, and interactive solutions to create engaging experiences for visitors. This strengthens their brand activation at exhibitions.
NPG Interactive: We have developed interactive solutions, such as touchscreen displays, where Kongsberg presents sales materials in a dynamic way. These solutions provide the target audience with a deeper understanding of the products and their applications, enhancing brand presence.
NPG Event: We coordinate and execute several of Kongsberg’s events, managing everything from planning to completion. This includes logistics, collaboration with suppliers, and ensuring that all milestones are met.

The Result

The collaboration between Kongsberg Gruppen and NPG has resulted in a stronger positioning of Kongsberg in the global market. With tailor-made exhibition stands and innovative interactive solutions, they have achieved:

Increased visibility and engagement: Stands that are open, inviting, and visually striking have attracted the right customers and created lasting impressions.

Effective product presentation: The interactive solutions have helped Kongsberg highlight its advanced technologies and products in a way that engages and informs, strengthening their brand among international customers.

Professional execution: Our experienced project managers have ensured that all exhibitions are carried out accurately and in line with Kongsberg's high standards, which builds trust and credibility around their brand.

With a 7-year framework agreement from 2024, NPG continues to deliver value to Kongsberg Gruppen through creative and strategic activations.

Sol Medina Kalvoy

Marketing & Communications, Kongsberg

Thank you for the incredible booth you created for us at the Oceanology International.

Walking into the exhibition for the first time was like entering a whole new world. The hustle and bustle, the excitement in the air – it was all so cool! Finding our booth amidst the crowd was a bit of an adventure, but when I finally laid eyes on it, I was blown away. The design live is fantastic, and it really stood out in the best way possible.

Throughout the event, our booth was buzzing with activity. People were drawn to it! It was easy to visit and hang out for short or long.
We highly appreciate your attention to detail, creativity, and hard work. From the layout to the execution to the overall vibe – everything was spot on.

Even despite the challenges and tight deadlines, ensuring that everything came together seamlessly. It's been fantastic working with you.

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We are looking for a project manager within events. event agency | event agency oslo | event organizer | event planning companies

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